ADVISOR ADVANCEMENT INSTITUTE TOOL KIT
NIL: Strategies for Guiding Student-Athletes

The NCAA’s Name, Image, and Likeness (NIL) rule created new financial opportunities for student-athletes—many of whom are navigating major decisions earlier than ever. Hear from Theresa Gralinski, the Head of AAI, on NIL and read our report to unlock this opportunity. 

  

   

Build Your NIL Strategy to Unlock Untapped Potential

Hear from Dr. Kevin Elko on how to build trust and better outcomes with student-athletes in the NIL era.

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What’s Your NIL Gameplan?

As NIL evolves, so does your opportunity to make a lasting impact. This worksheet helps you assess and activate your NIL strategy—so you can build trusted relationships with a new generation of clients and grow a more resilient, values-aligned practice.

Use this guide for advisory teams to:

  • Understand the playing field
  • Define your “why” for NIL
  • Assess your unique value
  • Build trust with young, first-time clients
  • Plan for accountability

   

We’ve invested in a team of specialists available to help advisors build deeper client relationships and better practices.

        

      

   

More Resources for Guiding Student-Athletes

   

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Student-Athlete Financial Needs Checklist

Leverage this tool to spark meaningful conversations, uncover client priorities, and strengthen trust as their dedicated fiduciary partner.

   

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Master Your Money in the NIL Era

Get actionable insights you can review with your clients to help them navigate NIL income and protect their financial future.

        

Put Sidelined Cash to Work
Help Clients Invest with Taxes In Mind
Start Succession Planning

   

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Explore Our Programs 

We’ve built a robust suite of content and tools focused on several key trends and topics that impact your business.